MBA – International Marketing
MBA – International Marketing
MBA in International Marketing prepares you for customer’s needs in International Market by focusing on subject such as market law, global market research, consumer behaviour and digital marketing. With growing technology consumer buying habits are also changing and causing businesses to look for managers capable of developing strategies, promoting sales and increasing brand visibility across international borders.
Lumpsum Fees:
| Fee Plan | Programme Fee | Fees Payable | You Save! |
|---|---|---|---|
| Lumpsum | 84,500 | 76,050 | 8,450 |
Installment Fees:
| Fee Plan | Programme Fee |
|---|---|
| On Admission | 21500 |
| Within 6 Months after Admission | 21000 |
| Within 12 Months after Admission | 21000 |
| Within 18 Months after Admission | 21000 |
| Total Fees | 84,500 |
Syllabus:
Semester 1
- Modern Business Organization and Management
- Global Business Environment & Economics
- Accounting & Financial Management
- HR & OB
- Business & Corporate Law
Semester 2
- Business Research Methodology
- Modern Marketing Management
- Information Technology for Business
- Production Operations & SCM
- Business Communication Skills
Semester 3
- Business Policies & Strategic Management
- Entrepreneurship & Innovation Management
- Strategic Marketing Management
- Fundamentals of Global Business Management
- International Marketing Strategy
Semester 4
- Business Ethics & Corporate Governance
- Export Import & procedures and documents
- Export Financing Foreign Exchange Mgt
- Export Marketing Promotion
- Project Work
